{"id":32,"date":"2003-04-22T09:23:56","date_gmt":"2003-04-22T03:53:56","guid":{"rendered":"http:\/\/www.wokay.in\/2003\/04\/22\/chocolate\/"},"modified":"2003-04-22T09:23:56","modified_gmt":"2003-04-22T03:53:56","slug":"chocolate","status":"publish","type":"post","link":"https:\/\/www.aadisht.net\/blog\/2003\/04\/22\/chocolate\/","title":{"rendered":"Chocolate"},"content":{"rendered":"<p>People say India doesn&#8217;t progress because Indians don&#8217;t break out of their Third World mentality.<\/p>\n<p>This is true. Chocolates are the best example.<\/p>\n<p>In the First World, chocolates are huge. Chocolate bars are about three inches wide, and a foot long. Europeans take chocolate seriously. So do Australians. Americans don&#8217;t. Their chocolates are big, but the quality of cocoa is terrible.<\/p>\n<p>Indians don&#8217;t take chocolate seriously at all.<\/p>\n<p>The Third World mentality ensures that chocolate is regarded as a luxury item. So, to get people to buy it, it is sold in tiny packs of five rupees. The latest invention is the liquid chocolate stick- a travesty that retails for one rupees and gives you less than a single mouthful of chocolate.<\/p>\n<p>When Cadbury&#8217;s launched Temptations almost two years ago, I was delighted. It was advertised as being of international quality. I found it to be so, too. The chocolate was richer and more flavourful than usual. The flavours and embedded fruits and nuts were delicious.<\/p>\n<p>As always, the bar itself was too small.<\/p>\n<p>When you buy a Temptations, you see the package and say- &#8216;What Ho! An international quality chocolate of international size!&#8217;.<\/p>\n<p>When you open it, you are disillusioned. The apparent width is made up by cardboard. The chocolate itself is two bars thick- no more than a standard Dairy Milk. It was very disappointing.<\/p>\n<p>Hope, however, has recently floated in the form of the Cadbury&#8217;s Chunky variants- they&#8217;re not very long, but they&#8217;re thick. A lot of bang for your buck. And, wonders, the cocoa content seems to have improved even in the standard chocolates. Standard chocolates are evolving.<\/p>\n<p>Could this be a sign of progress? Does this mean that India is finally shedding off it&#8217;s baggage and moving into the future? Or is my metric of development hopelessly inaccurate?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>People say India doesn&#8217;t progress because Indians don&#8217;t break out of their Third World mentality. This is true. Chocolates are the best example. In the First World, chocolates are huge. Chocolate bars are about three inches wide, and a foot long. Europeans take chocolate seriously. So do Australians. Americans don&#8217;t. Their chocolates are big, but [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[45],"tags":[],"class_list":["post-32","post","type-post","status-publish","format-standard","hentry","category-the-w-fillets"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7AOU2-w","jetpack-related-posts":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.aadisht.net\/blog\/wp-json\/wp\/v2\/posts\/32","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aadisht.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aadisht.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aadisht.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aadisht.net\/blog\/wp-json\/wp\/v2\/comments?post=32"}],"version-history":[{"count":0,"href":"https:\/\/www.aadisht.net\/blog\/wp-json\/wp\/v2\/posts\/32\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.aadisht.net\/blog\/wp-json\/wp\/v2\/media?parent=32"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aadisht.net\/blog\/wp-json\/wp\/v2\/categories?post=32"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aadisht.net\/blog\/wp-json\/wp\/v2\/tags?post=32"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}